Namco Declares Game Over: Gives Up On Facebook

by Patrick Batesman - Google+ Profile

While most of us know that Namco is the company behind Pac-Man, not many of us know that Namco has a Facebook presence. Indeed, Namco’s Facebook port of its most successful title to Facebook, which is Pac-Man S, peaked at a dismal 18,000 Daily Average Users or DAUs.

In light of this, Namco appears to be giving up on Facebook altogether. Its various Facebook games are going to be put offline by March 19, 2013. While its departure announcement blamed “various circumstances” as to why its games will be retired, the failure to have a solid presence in Facebook’s gaming market is the most likely culprit.

The few users who do play Pac-Man S received the following message. Aside from that, Rally-X S, Dig Dug S, and Letter Labyrinth S users also received a similar notice.

Screen Shot 2013 03 12 at 11.26.23 AM Namco Declares Game Over: Gives Up On Facebook

According to Inside Social Games, AppData has revealed that the combined daily active users combined for all Namco games amounted to a paltry 4,285. For comparison, check out a previous article that we have published wherein Facebook’s leading game, Candy Crush Saga, crushes Namco’s figures with users amounting to millions.

In spite of all this, Namco remains a strong force in the gaming world. The scary thing is that if it’s such a stalwart developer, why is it packing up and moving on? Could Namco’s departure be the start of a massive developer exodus from Facebook games? What do you think of this most recent Facebook gaming news?

 

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