Facebook: More Vigilant on Screening Advertisements

March 24, 2010

Tired of all those phony advertisements on Facebook that promise free new items such as laptops or an iPhone, only to find out that there will be huge expenses before you actually get one? Thankfully, Facebook has declared that it will be more vigilant on evaluating and approving advertisements from various companies.

Due to many complaints, the social networking site updated its advertising guidelines in January. The new rules indicated that misleading, deceitful, and phony ads are no longer allowed. (To view the complete advertising guidelines, click HERE.)

However, there were still several ads that do and did not follow the new ads policies. So Facebook declared March 11th of this year as the deadline for advertisers to remove fraudulent ads and for these companies to stop submitting similar ads in the future. Untrustworthy ads that had remained active after the deadline were removed and are continually being deleted from the site.

The social networking site had also warned hard-headed advertisers that if they continue to publish these fraudulent ads, Facebook will be forced to impose penalties that may include the loss of their beta tools as well as permanent loss of their advertising benefits.

Facebook users have placed a lot of trust on the social networking site and expect the site not to break it. Fortunately, users can count on the site to be alert for deceptive ads. After all, the website’s profits are generated partly from ads. If there are bad ads on the site, users will no longer click on any ads, making advertising on Facebook worthless, and eventually lessening Facebook’s income. It is a relationship that benefits both parties.

If you enjoyed this post, please consider leaving a comment or subscribing to the RSS feed to have future articles delivered to your feed reader.

Related posts:

  1. What is Facebook Advertising?
  2. Wildtangent’s BrandBoost to Enter Facebook
  3. Mixi Continues to Dwarf Facebook
  4. Facebook’s ‘Unfriend’ Is Word Of The Year
  5. Ad Networks: Facebook Separates The Good And The Bad

{ 5 comments… read them below or add one }

pouneh April 10, 2010 at 6:14 am

i want to log in facebook

Reply

pouneh April 13, 2010 at 5:08 am

i want to go facebook but i cant

Reply

Jenelyn June 14, 2010 at 9:51 am

I realy love the fAcebook, evryday i open my facebook and i play the cafe world,i love it so much

Reply

Jenelyn June 14, 2010 at 9:58 am

I want facebook,because i can socialize with the others,I can chat my friends,I can play any games,this is realy fun.

Reply

Sammy June 17, 2010 at 5:42 am

A good way of connecting people but my worry is that a group of business people are using your website for pornography.I hope this is a social figure which should be respected,are you taking any measures to this groups?Lets safe the future of our youths.Thankyou.

Reply

Leave a Comment

Previous post:

Next post: