Over the weekend, many of you may have noticed that there is no longer a link to send an update to your Facebook Page fans directly on the sidebar. Page updates are vital for a particular page to keep themselves from to vanishing out of people’s memory.Many people becomes a fan of Facebook pages just “for the sake of” reason though i cannot argue with the fact that there are also in fact lots of true fans who religiously follows the page. Sending Page updates to fans will visibly increased the traffic to the page. Page updates are also extremely useful for reaching out to those users who’s feeds is not displaying your Page stories due to their Wall and News Feeds privacy settings. It is to be noted that, there has been an increased click through rate on updates since the new Facebook inbox launched. It is highly recommend to all Page administrators take advantage of this increased visibility and make use of the page updates.
Now, how do you send the updates since the update link no more seems to be in the place it use to be?
It is fairly easy to accomplish that. Just click on the “Edit Page” link on the sidebar. Under “Promote Your Page,” click on the link that says “Send an Update to Fans.”
