Apple Inc. on Tuesday began offering customized iTunes gift cards through Facebook using an application built by a Silicon Valley startup named GroupCard, a startup that lets friends and coworkers jointly create a greeting card. GroupCard was a winner of fbFund in winter 2008 and later took part in the fbFund REV incubator program.
The feature is pretty neat: You can choose from six different templates like holidays, birthdays etc. Choose a gift, which range from $5 to $50, and the name/s of your Facebook friends or e-mail addresses as recipents. Personalize it with a personal message. Once everything is set, the best part, you can finally choose to send the gift/s immediately or specify a day on which it should be sent.
[Source : Techcrunch blog]
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