As a revolution to social gaming, Electronic Arts (EA) in collaboration with Sims Studio and Playfish, is launching a simulation games called “The Sims Social”, a Facebook version if its 100m-selling ”virtual soap opera”. The Sims Social is a whole new entertainment experience game with uniquely playful and creative elements.
It allows players anytime, anywhere to create and control their Sims. Build a bachelor pad or dream houses, spark friendships and romances, and have exciting adventures hooking up with their Facebook friends. Players can choose from different personality types, such as creative and Romantic for their Sims.
The primary objective of the game is to keep the Sim happy by satisfying a set of basic needs such as hygiene, fun, socialization, sleep hunger or bladder capacity.
The game is being all about socialization among Sims, but the actual social elements in the game come from standard gifting of virtual items, visiting friends’ in-game houses, recruiting friends to complete construction of new rooms and new objects and from interaction between the player’s Sim and their friends’ Sims governed by a permissions system.

The Sims Social is based on one of Electronic Arts’ oldest and most thriving PC game franchises that run on Facebook as an app.
The game which is now in closed beta version, is expected to launched on Facebook soon and will be available in five languages globally.
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