Facebook is tweaking it’s policy to allow pseudonyms on its site for celebrities and other public figures.
In an effort to root out imposters, Facebook is going to launch Twitter-style ‘verified celebrity’ pages, and allow stars such as Lady Gaga use their stage names.
According to TechCrunch, the launch will begin tomorrow, with the option to ‘verify’ being sent to celebrity Facebook accounts. Notified users will have to verify their accounts with government issued ID, with an enter their alternate name that will appear next to their real name in parenthesis such as Stefani Germanotta (Lady Gaga), or simply as “Lady Gaga” with Stefani Germanotta appearing in the About section of her Timeline.
The verification will allow celebrities such as Stefani Germanotta to be more accessible to fans, as they can be easily found when searched using her stage name instead of her birth name. The verification will also boost the verified users’ prominence in Facebook’s “People To Subscribe To” suggestions.
Facebook will be manually approving the alternate names to make sure the individuals are really the celebrities, politicians, journalist etc. that they claim to be.
The program was launched in a bid to curb the influx of imposter on the social network, most of which are set up to dupe subscribers and/or for spamming. However, unlike at Twitter or Google+, verified Facebook accounts will not be sporting any sort of badge or denotation that indicates the ‘verified’ status.
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