Facebook emerged as the most sought after brand in the UK, beating YouTube to take the top spot.
A report from web analytics firm Experian Hitwise revealed that social media platforms were the most popular websites amongst Britons in 2010.
Facebook accounted for 3.5 percent of all searches made by Britons on Google, Yahoo and Bing in 2010. Taking into account the misspellings and abbreviations, Facebook accounts for approximately 6% of all search engine queries.
YouTube, whose searches accounts for 1% of all internet queries took the second place.
Online auction site eBay, and online retailers Amazon and Argos followed to form the list of top five most searched brand in UK in 2010.
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